What is Defense & Government PR?
Defense and government communications require a different approach than traditional technology PR. Companies must explain sophisticated technologies and mission-critical capabilities while navigating procurement cycles, regulatory considerations, national security concerns and audiences ranging from technical experts to policymakers and the general public.
An effective defense PR program builds credibility with the media and industry while ensuring the company's technology, leadership and mission are understood accurately.
Virgo's Expertise in Defense & Government PR
Virgo works with companies developing technologies across radar, electronic warfare, autonomous systems, sensing, border security and other defense and national security applications.
Our team specializes in translating highly technical capabilities into compelling narratives without oversimplifying the technology or relying on unnecessary jargon. We work closely with executives, engineers and communications teams to identify the stories behind new contracts, product developments, deployments, patents, partnerships and broader defense trends.
What to Expect with Virgo: RESULTS!
Defense companies cannot rely solely on contract announcements to build visibility. Virgo develops proactive communications programs that keep clients in the conversation between major company milestones.
That includes media relations, executive thought leadership, rapid-response commentary, contributed content, awards, speaking opportunities, media training and corporate communications designed to establish long-term authority in the market.