MARKETING TIPS

Media Monitoring & Analytics Meltwater – Media monitoring and analytics platform. Cision – Media database and monitoring tool. BuzzSumo – Content research and social media analytics. Mention – Real-time media monitoring and analytics. Google Alerts – Free tool for tracking mentions of keywords. Press Release Distribution PR Newswire – Press release distribution service. Business Wire – News distribution and multimedia services. GlobeNewswire –

Sustainability Public Relations has many different paths to success and among them are using influencers who play a significant role in promoting sustainability through their platforms. Here’s a list of prominent public relations influencers and activists who are known for their work in sustainability PR and environmental advocacy: Greta Thunberg: The young Swedish climate activist and founder of Fridays

Here are some notable real estate marketing campaigns that successfully utilized digital strategies to sell properties: Zillow’s “Zestimate” Campaign: Zillow leveraged its digital platform to provide home value estimates (“Zestimates”), enhancing its visibility and credibility. This campaign helped Zillow become a leading real estate website by driving traffic and engaging users with interactive property data.

Here are 30 standout small tech PR campaigns, showcasing creativity, effective messaging, and impactful results: Pebble Smartwatch (2013) Campaign: Kickstarter Launch Details: Pebble used a well-crafted Kickstarter campaign to generate buzz and raise over $10 million, well above their goal. The campaign included a series of engaging updates, product demos, and community engagement that captured significant media attention. Gusto

Meta Title: Crafting Online Brand Recognition: Key Elements for Standing Out in a Crowded Digital World Meta Description: Discover essential elements to build a strong online brand identity. From defining brand personality, targeting the right audience, highlighting unique selling propositions, selecting colors and fonts, to creating captivating visuals—learn how to create a recognizable brand that

The electric vehicle (EV) revolution seemed unstoppable. Sleek designs, zero emissions, and whispers of a cleaner future had consumers lining up. But much like a rollercoaster reaching its peak, electric car sales seem to be hitting a plateau. Gone are the days of assuming all EV buyers are carbon-footprint-obsessed millennials.  Today, a mix of motivations,