PR TIPS

Public Relations updates and PR insights from the Virgo PR Agency team.

snapchat public relations

Advanced ads on Snapchat

Companies that want to create complex advertising campaigns that have different ad sets or multiple ads in them, and utilize the complete suite of ad manager tools can use Advanced Create on Snapchat. Objectives Businesses that have used the Facebook Ads Manager, or the LinkedIn Campaign Manager in the past tend to be familiar with […]

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Public Relations

Public Relations in Web3

The last few years have greatly changed the public relations industry, and when most people start to think about the future, it seems that what’s happening right now is relatively calm. This is largely because the world is about to undergo a tectonic shift that’s going to fundamentally change the way that most businesses and

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Essential PR Basics for Cryptocurrency Companies

Essential PR Basics for Cryptocurrency Companies

Companies in the cryptocurrency industry have to combine traditional and non-traditional public relations approaches to generate better results. These businesses need to excite their target audiences by creating projects that engage consumers while also generating brand awareness across various communications channels. To do that, companies have to raise brand awareness in the digital space. This

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progrmattic advertising strategy

Types of Programmatic Advertising

In the past couple of years, many brands have started investing in programmatic advertising efforts a lot more, which has quickly turned the strategy into the leading method for buying and selling ads in digital spaces. Companies that haven’t started utilizing programmatic advertising efforts yet should start doing so as soon as possible so that

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Fashion in the Metaverse

Fashion in the Metaverse

The metaverse has popularized the concept of digital clothing. The digital landscape is moving beyond social media. The metaverse promises new visual experiences. Several fashion brands have entered the metaverse to offer virtual clothing and digital collectibles. The Metaverse fashion week will take place on March 24th. Fashion brands are making their presence felt in the metaverse using metaverse PR because it provides

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